As John Terry’s life is told all over the papers, Ubisoft have took the intelligent move to bank on a slightly more wholesome player. Stephen Gerrard aka “Stephie G” is now the face of Pure, Ubisoft’s addition to the football scene. Here’s the PR:
UBISOFT® TO ANNOUNCE ITS PARTNERSHIP WITH UK FOOTBALL STAR STEVEN GERRARD FOR PURE FOOTBALLTM
Experience the Raw Sensations of Football with Stevie G in May 2010
Ubisoft® has announced its partnership with the Liverpool FC captain and new England vice-captain, Steven Gerrard in Pure FootballTM. The game will be available worldwide in May 2010 for the Xbox 360® video game and entertainment system from Microsoft, the PlayStation®3 computer entertainment system and Windows PC.
“I’m proud to be the ambassador of Pure Football.” said Steven Gerrard “Not only does this game reflect the way I like Football, more physical, more technical, but it’s also a lot of fun to play with friends.”
In Pure FootballTM, players can choose Stevie G. among 230 elite footballers, 17 international teams, and 17 legendary players. The Liverpool FC number 8 has won 2 FA and League Cups, as well as the UEFA Cup in 2001 and the UEFA Champions League 2004-05 in 2005, following Liverpool’s Gerrard inspired comeback in the Final. Last year, Gerrard was named as the 2009 FWA Footballer of the Year, becoming the first Liverpool player to win the award in nineteen years.